Investing in the future - local PR firm takes on its first apprentice
Derby PR and communications agency Nielsen McAllister has appointed its first apprentice, providing a new route into the industry for young people interested in a career in PR.
Molly Norman has joined the business as an apprentice account executive. The 19-year-old from Heanor was, until recently, reading Law at university, but her long held interest in digital marketing and creative writing led her to realise that her future lay in another direction.
With the help of Derby training provider althaus, which specialises in digital qualifications, Molly has begun her 18-month apprenticeship at Nielsen McAllister, alongside studying for a Digital Marketing Level 3 qualification.
Within the agency, Molly’s role will be very hands-on, supporting other team members across a range of client projects to gain practical experience that supports and complements her course work.
Molly said: “I’m delighted to have joined Nielsen McAllister and to be learning about the world of PR and communications. I’ve been made truly welcome since day one and have already got involved in daily work activities, preparing copy and materials for social media and even writing my first blog for the business!
“I’m really looking forward to building my career here and using the insight from my apprenticeship training to help further develop and enhance digital marketing techniques that will benefit our clients.”
Nielsen McAllister director Simon Wildash said Molly’s appointment has had an immediate impact on the business. “Apprenticeships are not that common in the PR sector, and new entrants are usually at graduate level,” he explained. “However, we felt the time was right to offer an opportunity for a young person to start their career and bring their enthusiasm and skills into our agency via a different route.
“Even in the few short weeks since joining, Molly has already had an impact, becoming fully immersed in our business and contributing positively to both our output and internal culture. She is a welcome addition to our growing team.”
Waqas Matloob, digital skills coach at althaus, is pleased at this appointment in a previously underserved sector. “I’m looking forward to supporting Molly on her digital marketing journey with what is clearly a progressive business,” he commented.
“Digital marketing is increasingly important in today’s world and the skills Molly will gain through her training at althaus, combined with her practical experience at Nielsen McAllister, will undoubtedly set her in good stead for her PR and marketing career.”
Based on Green Lane in the St Peters Quarter, Nielsen McAllister recently expanded both its capacity and sector reach with the announcement of three new appointments earlier this year. The agency is also recruiting for an account manager to support its future growth.
More News From Amber Valley Info
| New Measures To Protect Birds From Avian Flu In Force From Yesterday New housing measures to protect birds from avian flu have come into force today (Thurs 30 October) across the wh read more | |
| Alfreton care home teams up with University of Nottingham at Alzheimer Europe Conference Staff from an Alfreton care home and the University of Nottingham recently attended an inter read more | |
| Local opticians focus on Macmillan fundraising AN OPTICIANS in Belper marked its 11th year supporting Macmillan Cancer Support by raising more than £500 as part of the charity read more | |
| Derbyshire On Track To Clear Pothole Backlog Derbyshire County Council is on track to clear its pothole backlog by mid-October, following significant investment in its highways serv read more | |
| Somercotes Library To Temporarily Close For Five Months Somercotes Library is to temporarily close for five months from 10 November due to nearby building work which is affecting th read more | |
The Amber Valley Info Noticeboard
| Launch Of WOMBLE MANIA! At the Heights of Abraham, Opened by Marcus Robertson, Son of Wombles author, Elisabeth Beresford, officially launched WOMBLE MANIA! at the Heights of Abraha read more | |
| Belper School and Sixth Form Centre Closed Today Due to a significant water leak, resulting in the water being turned off at school, we unfortunately have to close the school today. read more | |
| When you need to call 999 but can't talk When you need to call 999 but can't talk - the ‘silent solution’ can help. Press 55 on your mobile when prompted, to confirm you are in read more | |
| The opening night of the Lights of Abraham Winter Lights Trail The brand new winter lights trail, the 'Lights of Abraham' opened on Friday 22nd November at the Heights of Abraham in read more | |
| Can You Help DREAM Paranormal With Their Research My name is Simon Dean, Lead Investigator of DREAM paranormal and I am looking for your help. read more | |
